This week’s blog is courtesy of Patricia of The Dallas Brain. Thank you, Patricia!
You have started your small business, and you want to reach those who would be interested in your product. Well you’re in luck: free advertising is available for you with the click of a button on your phone. Just a few simple steps can go a long way. “How?”, you ask. Through the power of social media, of course. Based on the type of products you’d be selling, you can determine which platforms would work best for you. Dylan Echter’s article 21 social media marketing tips for small business is a good place to start. If you’d prefer to make a trip to the downtown library, you’re welcome at the Sammons Small Business Center on the 5th floor. Stop in to pick up a few books covering the topic. Here are three recommendations to get you started: “Zero to 100,000: social media tips and tricks for small businesses,” “Social media branding for small business: the 5-sources model” and “The Zen of social media marketing: an easier way to build credibility, generate buzz, and increase revenue.”