Market Analysis

Sizing Up Your Market to Launch this New Year

Researching your industry is an all too often neglected part of starting a business. Continue reading for more information about where and how to effectively conduct market research if your New Year's resolution includes launching a business this year.

Find Your Holiday Market

Local craft fairs and temporary markets are popular during the holiday season. Continue reading for some simple steps to be prepared for your small business' first market, fair or festival.

Do your Market Research

Is there a demand for your product? Who is your ideal customer? How much do people in your area spend on similar products? These are all questions about market research. Answering these questions and others can help you determine realistic goals and reduce business risk prior to launching your small...

Business Research: Go where you want to be!

How do you decide where to build, rent or work? Will your business depend on foot traffic or online sales? With your Dallas Public Library card you can access online databases including Demographics Now that can help you analyze what areas you can target for your location or marketing based...

Understand Your Industry, Making Data Work for You

Have you considered starting your own business? Or perhaps you have an existing business and you are thinking of investing money in order to increase foot traffic and brand awareness. Analyzing your industry can help you to in better understanding your competition, growth patterns and risks. Before spending money, it’s...